Hybrid meetings, where some attendees are in the room and others are virtual, present a unique set of challenges. This five-part series offers a collection of techniques you can use to deliver successful and highly engaging hybrid sales meetings.
In this lesson, learn about the forces that are dramatically shifting how we present today and how we engage our clients. Continue on in this series to learn a set of techniques that will improve your likelihood of a successful hybrid meeting.
Clients’ biggest complaint about sales meetings is that they are about you and your pitch, not about them and their business challenges. This is a pattern they see time and again. The techniques in this lesson illustrate how to open a sales meeting in a way that breaks the pattern clients expect, intrigues them, and makes them want to learn more.
In every meeting, you want to make it easy for your client to follow along with you so they are free to listen, think, and learn. And you always want to end on time! These techniques show you how to use your visuals to ensure the client understands and remembers your message, all within the time you’ve been given.
In a hybrid meeting the best way to ensure a successful outcome for you and the client is to prioritize engagement. Frequently inviting the client into the conversation allows them to ask questions, feel heard and understood, and for the discussion to flow naturally. Use these techniques to create a positive client experience despite the complexities of a hybrid meeting structure.
Preparation really is everything! The collection of techniques in this lesson is focused on what you need to do in the days or weeks leading up to a presentation that will allow you to confidently and naturally deliver a winning presentation your client will appreciate and remember.
